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Verance Attends Hometown Comic-Con in San Diego

San Diego, CA, July 22, 2024 – San Diego Comic-Con will host thousands of attendees and hundreds of industry professionals at the 55th annual convention from July 24-28 at the San Diego Convention Center in San Diego, California.

Leading news organizations are enhancing viewer trust by implementing cryptographic signatures with their content to verify their legitimacy.

As deepfake technology advances and becomes more widespread, both detection and authentication methods must be employed together to effectively mitigate the adverse impacts of deepfakes.

Jason Patton, Senior Vice President, Sales & Marketing, Verance, will attend the 2024 San Diego Comic-Con and share insights on Verance solutions which combat deepfakes in the emerging AI world we are living in.<br><p><br>

ABOUT VERANCE

Verance® Aspect® is a global watermarking platform that powers broadband features on broadcast television by enabling sports betting, dynamic advertising, and interactivity across all screens and distribution paths. Aspect supports new and existing industry standards including ATSC 3.0 and HbbTV and works in today’s ATSC 1.0 broadcasting environment. Leading programmers across the United States including FOX, Graham, Gray, Sinclair, PBS affiliates, and Capitol Broadcasting have deployed Aspect.

Verance’s AI watermark as well as content measurement and enhancement technologies are at the forefront of innovation and set the industry standard for television, movies, and music. Our solutions have been adopted by over 100 leading technology and entertainment companies and deployed in over 500 million consumer products worldwide. For more information, visit: http://www.verance.com

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